Knowledge Hub

Dive into the juicy stuff as we spill the beans on industry know-how and all the tips and tricks of the email marketing world.  

How to Use Klaviyo Internal Alerts to Keep Your Team in the Loop (Without Lifting a Finger)
Email Strategy Esmé Schmidt Email Strategy Esmé Schmidt

How to Use Klaviyo Internal Alerts to Keep Your Team in the Loop (Without Lifting a Finger)

There’s nothing worse than missing a key moment with a customer because no one on your team knew it happened. Unless someone’s manually checking profiles or dashboards 24/7, these things slip through the cracks. That’s why Klaviyo’s Internal Alerts exist. They’re built to quietly tap your team on the shoulder when something important happens. 

Read More
Emails going to spam? Here’s why and how to fix it
Email Strategy Esmé Schmidt Email Strategy Esmé Schmidt

Emails going to spam? Here’s why and how to fix it

Ever sent an email you were sure would blow up your sales, only to see dismal open rates and little engagement? Chances are, your emails are going straight to the dreaded spam folder. In this post, we’ll cover why email deliverability matters, how to spot issues, and what you can do to fix them—just in time for BFCM!

Read More